Supply Chain (SCM/SCE)

Supply Chain Management (SCM) & Supply Chain Execution (SCE) Software, Products & Solutions including Supply Chain Optimisation, hardware transport, supply-chain distribution software, freight software as well as load planning, vehicle routing & scheduling software in manufacturing and supply chain applications.

Basketball Hall of Fame Selects Imagination Park’s Augmented Reality Solution

Basketball HOF to Launch First-Ever AR Fundraising Program this Summer

08-May-2019
Basketball Hall of Fame Selects Imagination Park’s Augmented Reality Solution
Imagination Park Entertainment Inc. (CSE: IP) (OTC: IPNFF) (the "Company") announced that it has been contracted by the Naismith Memorial Basketball Hall of Fame to provide an augmented reality (AR) experience as part of its fundraising initiatives via the Company’s XenoHolographic™ product suite. The Basketball Hall of Fame is the first sports museum to license Imagination Park’s XenoHolographic™ solution.

"Our supporters will be treated to an augmented reality experience on their mobile phones in which Hall of Famers will deliver a personal message about the Hall of Fame," said Scott Zuffeleto Vice President of Philanthropy. "Imagination Park created an AR platform that allows the Basketball Hall of Fame to easily manage our AR fundraising programs internally and keep content fresh and up-to-date."

"We are truly honored to be selected by the Basketball Hall of Fame to provide AR as a function of their fundraising campaign this year which will feature some of the greatest basketball stars in history as AR holographic experiences,” said Alen Paul Silverrstieen, CEO of Imagination Park. "This fundraising campaign will expose a significant number of sports fans to the XenoPlay™ mobile app and provide fans with a fun interactive way to assist the Hall of Fame in achieving their fundraising goals this year.”

The Naismith Memorial Basketball Hall of Fame (or any museum) can develop interactive AR content to measure and understand how donors engage with their fundraising programs utilizing their mobile devices. They can use this information to further develop or refine campaigns, redeploying through their preferred channels.

To get a better sense of what the fans will see, download XenoPlay™ from your app store and check out the demo on www.imaginationpark.com.

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