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Bealls Inc. Optimizes Customer Experience, Omnichannel Strategy With Zebra Technologies

Bealls Inc. Optimizes Customer Experience, Omnichannel Strategy With Zebra Technologies
Bealls Inc. knows the importance of using technology to meet the ever-increasing expectations of its customers. Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, announced Bealls, Inc. has equipped retail associates across their Bealls Stores, Bealls Outlet, and Burkes Outlet locations with the TC51 touch computer to improve productivity, enrich omnichannel fulfillment and enhance the customer experience.

“Zebra's TC51 touch computer plays an important role in our stores, both for our associates and for our customers,” said John Greene, Director of Solution Delivery for Store Systems at Bealls. “As customer expectations change, we have to adapt and exceed their demands for a great experience online and in the store. The TC51 helped us do that by arming our associates with leading technology to interact more efficiently and effectively with customers in the store while enabling our omnichannel strategy."

A key differentiator for Bealls is the TC51’s Android™ operating system (OS) hardened for the enterprise with Zebra’s Mobility DNA. The familiar OS along with an extensive suite of Zebra’s Mobility DNA tools made the deployment process seamless, manageable, and allowed Bealls to cost effectively deliver the right capabilities to its associates across hundreds of stores.

“The TC51 touch computer increases the productivity of Bealls’ retail associates, giving them more time to spend with customers in store while also enabling omnichannel fulfillment,”
said Pat Glennon, Vice President, Zebra Retail Sales. “Zebra has helped enable many of the world’s leading retailers to provide a great in-store experience to customers, which is critically important in the rapidly changing retail environment.”